(AOL) Hudson Jeans spokesmodel Georgia May Jagger is now a designer at the premium denim brand.
The 19-year-old daughter of legendary rocker Mick Jagger and model Jerry Hall, Georgia May worked closely with Hudson head designer and creative director Benjamin Taverniti to create her sexy rock ‘n’ roll-inspired collection.
“I was always interested in styling on the shoots so I was really excited when the line came about,” Jagger told StyleList. “I really wanted to be involved in the creative process and it was great to be able to give my point of view.”
In order to initially show her creative interest, she submitted sketches and inspirational photos (which included items from her mother’s vintage Wrangler collection as well as images of rock icons Guns n’ Roses) to Taverniti. When the agreement was made that Jagger would have her own collection under the Hudson brand, she oversaw every aspect of putting the collection together — choosing materials, washes, rises, inseams, pocket placements and trim details.
“When I first met with Ben in London, we discussed my jean inspiration,” Jagger explained. “I brought in sketches and jeans I liked. From that initial conversation, all the way through to production, I discovered how much time and effort goes into developing a collection.”
The result is the launch of Hudson by Georgia May Jagger, a capsule collection consisting of five jeans styles — all skinny leg openings with a mid-rise in order to fit a wide range of body types. The jeans come in black, white, gray and blue washes and have been made with what Jagger said are new kinds of stretch denim fabrics created especially for this line.
“My collection has a whole new cut, they are based on the style of jeans my mum wore in Texas in the ’70s,” she explained. “They are not high waisted, but they are a mid-rise, which is great for us shorter girls.”
The Hudson by Georgia-May Jagger collection is set to launch March 17 in Neiman Marcus and on the line’s Web site. It will also be available in specialty stores nationwide. If you are in the L.A. area, Jagger is planning a personal appearance at Neiman Marcus in Beverly Hills on March 17 from 6 p.m. to 8 p.m.
The collection retails from $176 to $308.
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